Artificial Jewellery WORK
Program:- Designing and Packaging,
District:- Gaziyabad, Trade:- Artificial Jewellery, Training period: 15
days Place:- Gaziyabad (U.P.), Sponsor Directorate of Industry and Entrepreneurship
Promotion, Kanpur, Uttar Pradesh, Organizer
Udyamita Vikas Sansthan, Lucknow, Partner
Organization Pahal The Beginning Lucknow, Uttar
Pradesh,
As we know, jewellery has always been an important part of Indian
culture. Be it a wedding or
any occasion, it plays an important role in the lives of Indian people. As the demand for jewellery increases in
the market, the price of raw materials like gold, silver, platinum and diamonds
increases. As the price of
these raw materials increases in the market, people's inclination shifts from
real jewellery to artificial jewellery. Nowadays, artificial jewellery is making a splash in the market as
it provides people with a variety of options at an affordable price.
Artificial jewellery business has good prospects in India like
Tribe Amrapali, Javeri Pearls, Voylla, Pipa Bella, The Luxor, Sukhi, Suhani
Pitti, Peora etc. Artificial jewellery is easy to store as compared to real
jewellery and can be polished easily. Hence they are used more than real jewellery. Artificial jewellery is affordable for
every kind of person, whether the person is rich or poor and it is a style
statement for every woman. Moreover,
it enhances the grace in women, gives them enough confidence to deal with the
world and it is also good from the attractive point of view. Alternatively real gold has an emotional
value attached to it but real gold is not easy to deal with and it is also very
difficult to buy nowadays. Moreover,
many people buy artificial jewellery for their style statement.
This article is all about artificial jewellery in the market in
India. As the price of gold,
silver, diamond and platinum jewellery increases, the demand for artificial
jewellery sellers increases. Therefore artificial jewellery business option is an effective
option for business in India. After Covid, the trend of working from home is going on and it is
the best way to deal with customers on an online basis for marketing jewellers. Registration for artificial jewellery of
the shop is one of the important steps towards opening a business. Internet of Compliance is one of the
companies that can help a lot for easy registration of your startup of
artificial jewellery and choose different ways to deliver work to buyers.
Objective of the Programme:- The aim of the workshop is to
experiment and develop new products as per the needs and preferences of the
contemporary market by utilizing the traditional skills of the artisans and
introducing new techniques and technologies for improved production. The artisans of handicrafts should be
able to experiment boldly in design. For this purpose it is necessary to
provide a framework and process which gives the necessary freedom to the
designer.
Another main purpose of using packaging is to exaggerate the
product. A marketer needs to
grab the attention of a viewer to buy the product. Packaging should be able to beautify a product to add to its
visual appeal. The purpose
of product packaging is to protect the product from damage. Product packaging not only protects the
product during transit from the manufacturer to the retailer, but it also
prevents damage. With each
passing day the packaging material is becoming less and less. Apart from the traditional
paper-plastic, glass, metal packaging, people have started to explore the use
of new raw materials
It can instantly attract the attention of the audience towards a
product. You can create
interest in the customer's mind towards a product through attractively designed
packaging.
Importance of Designing/Packaging: The role of packaging has become very
important as it helps to grab the attention of the audience. Packaging can be
used by marketers to encourage potential buyers to purchase a product.Packaging
is also used for convenience and information dissemination on how to use,
transport, recycle or dispose of the package or product.
Features of Designing/Packaging It is the
process of enclosing and covering a product or object. It is a group of general activities of product
planning. Packaging is related to the designing and making of wrappers for a
product. It is an art and science.v It is a new practice and unique promotional
technique. It is a means of safe delivery of the product to the customers or
consumers.
It is necessary to provide training on packaging of handicrafts to artisans and exporters to upgrade the present packaging of their handicraft products and to do better business in India and abroad. This will help in improving their sales and livelihood along with the benefits of related fields.